The Alsatian company Fortweger has created a Dubai chocolate rabbit for Easter. The success was immediate: while this new product was to be released in a series limited to 900 copies, the chocolate factory, in front of the influx of orders, now targets 200,000. © Freepik – The Dubai rabbit is inspired by the star chocolate of social networks (non -contractual illustration photo) save saved Receive chocolate alerts the old chocolate factory Cémoi had almost disappeared in early 2023 Gingerbread, the Alsatian Fortweger, who had bought it. And this year on the occasion of the Easter celebrations, a new product is spectacularly re-inflating its order book, forcing the company to reorganize its production, informs France 3 Grand-Est: a Green Rabbit, imagined by an employee of the factory. Why green? Because it is the characteristic color of the star chocolate of the moment: the Dubai chocolate.FortWenger planned to take out its rabbit in edition limited to 900 pieces. But the success, immediately at the rendezvous with all the resellers of the brand, caused a real fight in combat in the workshops of Molsheim (Bas-Rhin) where 22 employees work. Others, from another production site, were called to the rescue. “Even the machines were no longer enough” testifies the boss of the company, Steve Risch, who evokes “a tsunami” of orders placed from all over France and even abroad. “We didn’t expect it,” he admits. Read also: the “Dubai Chocolate” tablet only 5 euros at Lidl? The recipe is a well -kept secret a few days before the hunt for eggs (and green rabbits), employees are redoubled with efforts to meet demand. No need to ask them for the rabbit recipe: it’s a well -kept secret. Just we know, thanks to the rare clues delivered by Cédric Hurst, responsible for reproducing the characteristic taste of Dubai chocolate, that the mixture includes pistachio, lace pancake and white chocolate. Of the 900 originally planned copies, the production of Dubai rabbits increased to 1000, then 2000 and 100,000. Fortweger now targets 200,000. Receive our latest news each morning, most of the Capital news. (tagstotranslate) chocolate
